Tuesday, January 1, 2013

A New Memphis


The first law of thermodynamics states that within a closed system, energy can be neither created nor destroyed.  I learned this from Professor Rosanna Cappellato, a friend and colleague who left us this year after courageously battling cancer.  



As I look back at 2012, a year filled with achievement and loss, deep sadness and profound joy, I see this law at work. 

In late November, one of my senior students in the Bonner Scholar Program at Rhodes College was asked to reflect on a person who made a difference in his life during his first three years at Rhodes.  That person was Professor Cappellato.  He had traveled with her to Namibia this year to conduct research, taken classes on environmental science with her, and confided in her with matters that went beyond biology. 



Rosanna’s life, the force of energy that she brought to her teaching, her engagement in Memphis, and every relationship she forged, persists today.  Her energy lives on in my senior Bonner and the cadre of students she taught at Rhodes; it lives on in the arboretum she worked to establish at the College, and in the animals and trees and critters and plants that will continue to thrive as a result of the sustainable practices Rosanna taught. 

Energy can be neither created nor destroyed.

Some of my friends had babies in the past year or so: Alma and Ethan, Luka and Ramona.  These little ones will grow and develop as their parents and teachers and friends invest energy in them.  They’ll be leaders and brothers and bosses and maybe one day, parents and grandparents. 

Memphis is teeming with such transformed energy these days.  Old school systems being made new; old mentalities giving way to new realities. 

We’re even turning an old car bridge into a new bike bridge. 



Even old labels are fading…like Marty McFly and his cousins in that Polaroid from Back to the Future, the worst city for bikes is now the most improved.  A decaying southern backwater now has an innovation team at City Hall.

Energy can be neither created nor destroyed…rather, it can only change forms. 



I think a lot about the past.  Though I was trained this way, I have a seemingly insatiable and inexplicable curiosity about things that happened way back when.  And usually when I think about the past I think about Memphis, this wholly southern American city built by cotton.



In 19th century America, cotton – of course – meant slavery.  Sure, Memphis was a regional distributor for hardwoods, too, handling more than 500 million feet of hardwood each year at the turn of the 20th century.  But the economy of this place was built on cotton: Memphis remained one of the largest inland cotton markets in the world by 1900, handling more than 1 million bales (500 million pounds) of cotton a year.  As an urban island in an agrarian sea, Memphis made its way as a distribution center for these rural wares - which were then shipped to homes and factories across the western world.  And though the practice of owning slaves was made illegal by the thirteenth amendment in 1865, sharecropping continued to make use of black labor in the late 19th and early 20th century, a system that kept African Americans tied to the land and greatly resembled its not so distant cousin, slavery.  


At the turn of the 20th century, Memphis was a city that was quite literally struggling to survive.  The Yellow Fever Epidemic of 1878 pushed the city to the brink of extinction: nearly two thirds of Memphis’ population was killed or fled during that epidemic in the spring and summer of 1878, and Memphis lost its city charter.  In 1893 the city regained its municipal status, surviving in part because of the heroic Memphis Martyrs, those who stayed behind to tend the sick and dying - often paying with their lives.   

The people who moved back to Memphis near the turn of the 20th century were not the Irish and German immigrants who had settled here before the plague; rather, many were poor anglo farmers and black sharecroppers seeking a better life in an emerging southern city.  

Among these immigrants was a man named Edward Hull Crump, a saddle boy from Holly Springs, Mississippi who moved to Memphis at 19 years old and got his first job with – of course – a cotton company.  Crump would effectively rule Memphis with patronage politics throughout the first half of the 20th century. 


On May 17, 1954, the Supreme Court of the United States ruled that the notion of “separate but equal” institutions for blacks and whites, the legal architecture created in 1896 that led to the establishment and enforcement of Jim Crow segregation throughout the American south, was unconstitutional.  On October 16, 1954, just five months later, E.H. Crump would pass from this world with a heart ailment at the age of eighty.

Within a closed system, energy can be neither created nor destroyed. Rather, it can only change forms.       



Crump tacitly allowed Lieutenant George W. Lee, Robert Church, Jr. and Dr. J.E. Walker to register thousands of African American Memphians to vote in the inter-war period, a time during which African Americans across the south were routinely killed for attempting to register to vote.  

Memphis’ black political power base has strong roots in the early 20th century, and this base of power would grow during and after the modern civil rights era.  The Memphis NAACP branch would be named the best in nation by 1966, and Dr. Martin Luther King Jr. would travel to Memphis to ally with striking sanitation workers during his final campaign in the winter of 1968.  Rev. King’s death in Memphis, as perhaps the most influential American in the 20th century, reshaped the city’s future.


***
When I came home to Memphis two and a half years ago, I'd – literally – just completed a year-long journey around the globe.  Memphis was known for many things in 2010; long labeled a poor city, Memphis was labeled a dumb city, an ugly city, a dirty city, and a bad city for biking.  The worst city in the nation for biking, in fact.  

When I arrived in Memphis in July of 2010, I believed that within a couple of years we might  become the best city for biking in the American South.  Beyond bikes, I thought that making simple changes to our roads might lead to a new civic reality for Memphis.  Working from this premise led me to new friendships – Kerry, Wesley, Elizabeth and Matt – and it served to strengthen old ones: Kyle, Marvin, John Paul and Sarah.   

Two and half years later, on December 27, 2012, The Memphis Commercial Appeal called 2012 “The Year of the Bicycle.”  The paper cited the bicycle as a primary driver in changing Memphis’ culture, and the recognition followed Memphis designation as the most improved city for bicycling in the nation.   Bikes Belong, seeing the possibilities in this southern town, invited Memphis to participate with six other cities in developing European style protected bike lanes in the United States. 



The City of Memphis received a $15 million grant to complete a bike and pedestrian bridge across the Mississippi River, and Germantown connected the Wolf River Greenway in eastern Shelby County to Memphis – a 1 mile stretch of pavement that connected two municipalities and more than 30 miles of protected bike paths in our region. 

Just two days after The Commercial Appeal’s “Year of the Bike” article, the New York Times ran an article about Memphis.  It wasn’t about a federal take over of Shelby County’s juvenile court system; it wasn’t about the Memphis and Shelby County School merger.  It wasn’t about an increase in obesity or the number of food deserts in Memphis. 



Instead, the New York Times wrote “Sprawling Memphis Aims to Be a Friendlier Place for Bicycles.” 

Energy is neither created nor destroyed. 

***

The week before Christmas, my closest friends in the world traveled back to the Bluff City to visit.  They live in Seattle and Nashville, Cincinnati and San Francisco, and before they left Memphis in 2009 we rode bikes every Thursday night – regardless of the weather.  A flask tucked into a back jean pocket made those 25-degree rides all the more exhilarating.

Each of my amigos told me how much Memphis had changed since they left four years ago. As with the national economy, 2008 – 2009 was a turning point in Memphis: we elected an amazing new Mayor – A C Wharton, but nearly a dozen of my friends uprooted and moved to new jobs or new schools.  I left the city to begin a year of travel.  But this year, when many of them visited my home in midtown Memphis, they remarked “If I could do what I do in Memphis, I’d probably live here.”

***

The Greek word Metanoia is used in the New Testament to signify the enigmatic process of repentance.  More precisely, the greek word meta can mean “after” of beyond, while the noun nous means “mind” or “understanding.” Metanoia, then, can imply that one has a new mind or a new mentality.  As my friend and mentor Cheryl Cornish describes the process of metanoia, it can be used to capture the notion that one is seeing with new eyes – a confrontation of old realities by new realities that fundamentally alters one's perception of the world. 

2012, its loss and its joy, has showed me how old energies are taking new forms.  Memphis is growing and changing right before our eyes, and its influencing both the way Memphians and people living outside of Memphis see this place.  It’s igniting possibilities, influencing regeneration, and changing the deep well of energy in this place.  In short, 2012 has provided us with a new mind.

Strange as it may sound to say so, thankfully, we cannot escape our past.  Everything that has happened here remains present in a very real, physical way.  And the profound amount of energy in this place – energy that was oft channeled into misery and despair – has immense possibility in our new age.  As Memphians, we serve as the instruments of transformation for these historical forces, for this old energy seeking new forms. 

So here's to you, Memphis, for a great 2012.  And to an even better 2013. 

Friday, September 14, 2012

Building the Missing Link - The Green Lane Project


Memphis built its first traditional on-street bike lane in the fall of 2008.  Just four years later, the city is finalizing plans to build and fund its first protected bike lanes along Tillman Street and Broad Avenue.  This dramatic shift in the city’s focus was driven largely by the efforts of Memphians - business leaders and citizen advocates with the vision and courage to work together to build a better city, one street at a time.
Creating the Missing Link
The idea for a protected bike lane, or Green Lane, along Broad and Tillman grew from the need to build a missing link.  On its eastern end, The Shelby Farms Greenline connects to the majestic 4,500 acre Shelby Farms Park.  On the western end, Livable Memphis program coordinator Sarah Newstok saw an opportunity.  “The greenline attracts such a diverse group of riders,” Newstok said in December of last year.  “We wanted to get those riders all the way to Overton Park on the western side.”
For the the full-story, follow the Green Lane Blog here.  

Wednesday, August 22, 2012

Memphis on the Move

In the spring of 2012, Memphis, Tennessee was honored to be named one of 6 cities participating in the Green Lane Project, a national effort to engineer, plan and implement protected bicycle lanes across the United States.  Many of the Green Lane Project Cities have been and remain dedicated to the development of innovative bicycle infrastructure; San Francisco was among the first cities to develop green bike lanes - literally bike lanes painted green to draw attention to treacherous junctures within their bike lane network.  Washington D.C.’s 15th Street cycle track, a two-way bike path separated from automobile traffic by a buffer of flexible bollards, was one of the first protected bike lanes opened in the United States.  Last year, the city of Chicago developed one of the finest lengths of protected bike lanes in the United States along Kinzie St., and Chicago Mayor Rahm Emanuel has committed to the construction of 100 miles of protected bike lanes within the next four years.  In the next three years, Mayor Emmanuel wants every Chicagoan to be within a half mile of a bike lane. 

But in some ways, the city of Memphis is very unique when seen beside the other five Green Lane cities. Check out the Project Green Lane Blog to for the full story on Memphis.



Friday, April 13, 2012

Moving the Needle in Memphis

Earlier this week, Memphis was one of six U.S. cities honored by the Bikes Belong Foundation as participants in the “Green Lane Project.”  The six cities were chosen from more than 42 metro-areas applicants for their commitment to developing protected bicycle lanes, or on-street bicycle lanes protected from automobile traffic by a physical buffer.  Protected, on-street bikeways have – for decades – defined cities large and small in Denmark and the Netherlands.  But in America, where traffic engineers are bound largely to the auto-centric design standards outlined in the Manual of Uniform Traffic Control Devices (MUTCD), there is little technical guidance for and few domestic examples of protected bikeways.

That is, until now.  For the cities selected to participate in the Green Lane Project, engineers and city officials will work as a national leadership team to develop best practices for protected bikeway design in America.  This work of patenting new street design will provide a notable degree of comfort for traffic engineers and city officials across the country, due in part to a subsidized fact finding trip for city engineers, Mayors and other officials that will allow them to analyze protected bikeways in Denmark and the Netherlands.  The Green Lane Project is, for this reason, an initiative with tremendous national significance for progress towards complete streets, livable communities, and sustainable development.

So yes: the Green Lane Project is a big deal.  But for the City of Memphis, being named among this elite cohort of cities is especially significant.

Read More at SmartCity Memphis...

Monday, April 11, 2011

PARC Patrols in Shelby Farms!

Anthony Siracusa: Volunteer patrols keep eyes, ears on Shelby Farms

By Anthony Siracusa
Monday, April 11, 2011
When Shelby Farms Park got longer with the Shelby Farms Greenline in October, the park staff became responsible for the upkeep, maintenance and security of the 7-mile stretch of trail.

But following the lead of trail groups like the International Mountain Bike Association, Shelby Farms Park staffers enlisted park users in the ongoing care of the park by creating Park and Recreation Committee Patrols.

Shelby Farms Park director of communications Jen Andrews describes them as "highly trained volunteers" with training in the basics of CPR and first aid. PARC Patrollers are also instructed in the basics of public relations and park history. Armed with these skills, patrol members serve as ambassadors of the park while they walk, bike or run.

"They serve the park by being our eyes and ears and by serving as resources for park users," Andrews says.
Lisa Overall, a local attorney and vice president of the Memphis Runners Track Club, describes her volunteer service to the patrol as "a meaningful experience. I have provided some basic first aid for a little boy who fell off of his bike, reminded users of park rules with regard to dogs running off leash outside of off-leash areas, and have offered general information and directions to park users."

Andrews says the diversity of PARC Patrollers is an asset. PARC Patrollers are on- and off-road bicyclists, runners, triathletes, dog walkers and kayakers. "The goal" says Andrews, "is for these volunteers to represent the diverse users of the park."

Whenever Overall goes out for a run in the park, for example, she calls the park and lets staff know.
"Because we have such a diverse team," Andrews says, "we always have someone in all parts of the park patrolling."

Patrollers are nominated to serve as stewards of the park by their peers in park-user groups. The Mid-South Trails Association, Mid-South Whitewater and the Mid South Frisbee Society have nominated individuals to serve on PARC Patrols. Volunteer patrollers commit a monthly minimum of five hours' service to the park, which Andrews says is easily met and often exceeded.

In the past six months, the park has trained nearly 40 patrollers with plans to launch another training course next fall.

For Overall, the patrol is "the perfect way to give back to the park for all of the pleasure it brings me."
In PARC Patrols, Shelby Farms Park has discovered a way to combine park maintenance and meaningful volunteer opportunities with a positive impact on communities surrounding the park.

"It's been really fun to get park users together," says Andrews. "The park is so big that folks in the off-leash dog park might not meet bicycle riders using the Wolf River trail, so to get these users in the same room has been very valuable for us."

This community building is the foundation for the user-based volunteer group caring for one of Memphis' greatest assets.

"Who can't be happy knowing they have so much space to run, walk, bike and skate without interference from vehicle traffic -- especially when that space also comes with information resources carrying first aid kits," Overall said.

For more information on the PARC Patrol send an e-mail to Sandee Daniels, volunteer coordinator, at sdaniels@shelbyfarmspark.org.

Anthony Siracusa, a native Memphian, is the community service coordinator at Rhodes College in Memphis. He serves on the board of the Memphis Hightailers, the Greater Memphis Greenline and Bike Walk Tennessee. He is a daily cycling commuter. Contact him through his blog at anthonysiracusa.blogspot.com.

Monday, December 27, 2010

Riding bike around world -- how's that for challenge?

Like Forrest Gump's run across the United States, once Robert Hirsch began riding his bike, he just couldn't stop. "When I started in British Columbia, I had no idea how far I would go."

Now 5 1/2 years, 60 countries, and 3 Kona bicycle frames later -- Hirsch has returned to his hometown of Memphis to be with his mother for Christmas.

"When I finished college, I said maybe I should go to med school or law school. Not that those things aren't challenging, but I knew I could do them all."

Drawn to bigger, self-propelled challenges, Hirsch walked the entirety of the Appalachian Trail and the Pacific Crest Trail from Mexico to Canada.

While walking the Pacific Crest trail, he received word that he'd been accepted into the Peace Corps to serve in Vanuatu in the South Pacific.

During his service in Vanuatu, Hirsch sent an e-mail to the Kona Bicycle Co. "I said I was a kid with a dream to ride my bike around the world, and they said, 'If you can get to Vancouver, we'll get you a bike and a trailer and a waterproof bag."

Immediately after he completed his Peace Corps commitment, Hirsch set out for Vancouver.

Monday, December 20, 2010

Bike to work: Two-wheeled commuters boast of lifestyle's benefits to themselves, community

By Brent Manley - Special to the Commercial Appeal

Four years ago, Brent Barrett moved from Harbor Town to Germantown, increasing the distance from his home to work from about 6 miles to 20.

The 45-year-old owner of Bluff City Sports on South Cooper quickly discovered that getting to work by car was a tough job. The heavy traffic he encountered was a major annoyance.

Fortunately, Barrett is fit and healthy and, as a veteran triathlete, owns a good bicycle. Nowadays, he makes the 20-mile trip to work on two wheels just about every day.

Wednesday, December 15, 2010

Memphis Stagnant? Hardly.

Is Memphis really a stagnant urban area? 

This Commercial Appeal headline is dubious at best.  Case in point?  The very first article linked to this "stagnancy" article is a piece about the new Electrolux plant headed to Memphis.  

Memphis is far from stagnant, especially when it comes to quality of life issues and culture. The recent opening of the Shelby Farms Greenline, the opening of the new Wolf River Pedestrian Bridge, pledges of bicycle lanes most recently installed on Southern Avenue, and headlines for amazing local dance and art programs in the Washington Post and the New York Times prove that Memphis is far from "stagnant."  Memphis Mayor AC Wharton's efforts to hold property owners presiding over blighted and neglected properties accountable for the negative impacts of such properties on our communities demonstrate that even amidst serious problems the response is far from "stagnant." 


This headline is an excellent example of how many reporters have been reporting bad news for so long that they've lost their ability to provide nuance to their arguments to help Memphians understand why this era is so special in Memphis' history.  They just assume they can report that Memphis is "stagnant" alongside some numbers from the past ten years and provide an accurate appraisal of the city's state of being.  And that is just patently false.  Not to mention this kind of press is headlong in the opposite direction from where we need to move with press coverage about the city.


With the exception of the building boom in the first 20 years of the 20th century, or maybe the post-war era, Memphis has never been further from stagnant than it is right now.  
In addition to the great national press we've received and the local efforts to promote livability, Auto Zone recently reported big profits, we landed Pinnacle downtown, the Electorlux factory is coming, and economists boast that 2011 is expected to be an excellent year.


Stagnant?  Hardly.  Flood the Commercial Appeal with the "good news" about all the wonderful things happening in our city. 


http://www.commercialappeal.com/letter-to-editor/

Monday, December 13, 2010

Bicycle-shop owner sees momentum for lifestyle

By Anthony Siracusa
Monday, December 13, 2010

Memphian Hal Mabray's inspiration for a lifetime of bicycling was unexpected.

"My deranged friend, Jess, came screamin' up to the end of my driveway one afternoon wearing blue-jean cutoffs with a bandana around his head, and was spouting something about having just rolled about 10 feet on his front wheel trying to stop because a Memphis motorist had just cut him off. That seemed exciting and like something I wanted to do, so I asked my parents for a Sears road bike."

Mabray, now co-owner of the Peddler Bicycle Shop, grew up in the Oakhaven neighborhood near Memphis International Airport. He bought his second bike, a purple Gitane French racing bike, brand new from the Peddler Bike Shop on Southern Avenue. "I treated it with kid gloves," he remembers, "and did most of the work myself."

After a "truly horrible" day on the job at a plumbing supply warehouse here, Mabray reconsidered his life's work.

"I was picking up my Torpado racing bike from the Peddler one afternoon, and I asked, 'Are y'all hiring?' Within a week, I was sweeping floors and building new bikes for Dan Lamontagne (former owner of the Peddler). I told him I was going to be one of his managers within a year."

Mabray approached LaMontagne about buying the business in November 1990. "Dan was looking for a change when (my partner) John McCombs and I approached him about buying the business.

"I was fortunate to work side by side with Dan for the time leading up to the buyout, while John was growing the Germantown store. I learned a lot during that time."

Mabray has observed a number of changes for bicyclists in Memphis since that first driveway encounter.

The OPEC crisis of the 1970s generated what bicycle historians have called the "Bicycle Boom," a time when national bike sales skyrocketed from 5.5 million in 1970 to 14 million in 1972. Mabray recalls the gas shortage created such a demand for bicycles in the United States that "bike manufacturers couldn't keep up."

Street conditions have also changed as the Memphis region has expanded. "Historically," Mabray remembers, "you could leave Christian Brothers High School and see very few cars while riding out through Fayette County. Now with all the growth ... you have to go farther out or get up really early to get in a safe ride."

In business terms, Mabray notes that bikes now compete with "the XBox, golf clubs and jet skis. As a bike shop owner, I know we need to create more excitement and events for bike riding to get the novice out and on a bike."

And for the Peddler and others, the recent openings of the Shelby Farms Greenline and the Wolf River Greenway have been just the catalyst required for an increased interest in bicycling.

"These trails have been the best thing for our business since $4-per-gallon gas. People see how easy it is to access the bike paths using on-street bike lanes, and thanks to the efforts of A C Wharton, Memphis is becoming a destination for young people looking to start a new family or move with their company."

Mabray likened the grand opening of the new Wolf River Pedestrian Bridge to "the opening of the Golden Gate Bridge in San Francisco. The Greenline has had a direct influence on our bottom line."

And while Mabray says "it looks like a better world for bicyclists" in Memphis, he is also quick to point out that "cyclists have been riding the streets the whole time. You have good days and bad with motorists. Texting has created a new dilemma," he says, an observation confirmed by the National Highway Traffic Safety Administration's data that shows distracted driving was responsible for more than 6,000 traffic deaths in 2008.

But Mabray believes the recent increase in trails and bike lanes will only continue to improve our city's quality of life. "If people decide to use the bicycle as alternative transportation, still the world's most efficient machine, this city will be a better place to live. People will not only want to stay here; they will choose Memphis over Nashville, Chattanooga, Knoxville or Little Rock.

"Bike parking racks in front of every large building and public facility would be a necessity, and it would take more cars off the streets and make it easier to park for the cars that are out there."

Mabray's dream for Memphis? "In a perfect world, I hope for medians that separate the cyclists from the automobiles." While Mabray is quick to concede that such protected bike lanes seem unlikely, the new separated bicycle lanes on Broad Avenue are a beacon of hope for others who share Mabray's dream.
Ultimately, for Mabray, the bicycle is more than a business venture. "I couldn't think of anything I would rather be doing. Making a livelihood out of something you love is taking a chance on heartbreak. But you still take the chance."

Anthony Siracusa, a native Memphian, is the community service coordinator at Rhodes College. He serves on the board of the Greater Memphis Greenline and is a daily cycling commuter. Contact Anthony through his blog at anthonysiracusa.blogspot.com

Monday, November 8, 2010

Anthony Siracusa: Broad Avenue facelift puts possibilities into reality


You've probably seen the old water tower from East Parkway. Or maybe you've had a cocktail at The Cove after enjoying a slice at Broadway Pizza.

But have you heard about the protected bike lanes, the on-street landscaping or the art-centric pedestrian walk?

Broad Avenue, once known as home to the Beer Joint and a handful of building supply companies, is experiencing a rebirth. With the UrbanArt Commission and more than a dozen art studios, galleries and businesses now calling this old urban thoroughfare home, the Broad Avenue of today bears little resemblance to past incarnations -- unless you count the roadway itself.

On Nov. 19 and 20, the street itself will be transformed.


Tuesday, October 19, 2010

Walk Bike Memphis


Livable Memphis has begun to beef up it's Walk Bike Memphis program.  Part of that work includes a blog to cover bicycle and pedestrian infrastructure developments, policy improvements, and ongoing educational outreach into the greater Memphis community.   Their latest post is about the new bike lanes on Southern Avenue. 

********************************************

If you've been on Southern Avenue between Perkins and Cooper in the past month you probably had a bumpy ride.  But soon enough Memphis bicyclists will enjoy some smooth sailing.    

View Southern Avenue Bike Facility in a larger map



Monday, September 27, 2010

LiveStrong Helps Hightailers Help LeBonheur

Life Cycles: Livestrong gives boost to 100-mile bicycle ride

By Anthony Siracusa
Monday, September 27, 2010

For nearly 15 years, the Memphis Hightailers have hosted an autumnal bicycle ride offering participants the chance to complete 100 miles in one day. Called a "century ride," the Bluff City Blues 100 is a staple for many recreational cyclists.

When plans for this year's event were announced in July, Memphis Hightailers president Paul Rubin received an unexpected phone call: "We planned the ride for Oct. 2, which by coincidence was the day Lance Armstrong was diagnosed with cancer in 1996. Armstrong's Livestrong Foundation called and essentially asked if they could sponsor the event."

Rubin said, "Livestrong simply wanted to promote a ride that raises awareness of healthy living. So we were happy to accept their sponsorship."

Livestrong is sponsoring 462 events in 375 cities across 50 countries on Saturday. In Memphis, Livestrong will provide a support vehicle for riders and 100 onsite volunteers at the event.

Healthy living is the recurring theme of the Bluff City Blues 100.

Since 2007, Le Bonheur Children's Medical Center has been the beneficiary of the event. The Le Bonheur Club, originally a ladies sewing circle that created clothes for orphaned children in the 1920s, began tending to orphaned children's medical needs in the 1930s. In 1944, the Pediatric Society approached the women's club about raising money to build a children's hospital. Le Bonheur officially opened its doors in 1952, and has provided medical services to children since then.

"We've made the Bluff City Blues 100 our premier event of the year," Rubin said. While the club hosts two other major rides annually -- the Red, White and Blue 4th of July ride and the Charles Finney Fundraiser Ride for the Church Health Center -- the Bluff City Blues 100 is the cycling club's largest event, with an expected participation of 500 riders.

"Finishing a century ride is a significant accomplishment. The Hightailers want the Bluff City Blues 100 to be a celebration for those who accomplish such a tremendous personal feat. At the conclusion of the event, we'll recognize by name those who finish their first century and provide medals for each rider."

Rubin says interest in the long-distance cycling event is growing. Forty riders, most of whom had never ridden a century, signed up for the Le Bonheur 100 Team. Since July, Susan Struminger and Mitchell Lansky have led the team on training rides that increased in distance from 30 to 80 miles. Cycling coach Clark Butcher provided participants with tips on nutrition, stretching, endurance training and basic bicycle maintenance.

In addition to the 100-mile ride, a 20-mile ride, a 40-mile ride and a metric century event -- a 62-mile ride -- will be available to participants.

The club has asked a few special guests to kick things off. Grizz, the Memphis Grizzlies mascot, will start one of the shorter rides, while Memphis Mayor A C Wharton will launch one of the longer.

"We've never had a mayor come out and support a bike event," Rubin said. "Conditions for bicycling in Memphis seem to be improving."

Anthony Siracusa, a native Memphian and graduate of Rhodes College, has just completed a 12-month study of bicycle policy, advocacy and infrastructure across four continents. You can read about his travels at anthonysiracusa.blogspot.com and communitypoweredcycling.com.

Ride details
What: The Bluff City Blues 100, to encourage bicycle riding in Memphis and raise money for Le Bonheur Children's Hospital
Who: The Memphis Hightailers Bicycle Club
When: Saturday; 100-mile ride, 8 a.m.; 62-mile ride, 8:15 a.m.; 40-mile ride, 8:30 a.m; 20-mile ride, 8:45 a.m.
Where: All rides leave from Mud Island River Park at the Old Memphis Belle Pavilion, 101 Island Drive
Cost: $45 for non-Hightailers members, $35 for members; $10 T-shirt fee (in addition to registration)
Register: memphishightailers.com. Advance registration recommended, but participants can register day of event.

Mayor Wharton Speaking at Otherlands on September 20, 2010

Wednesday, September 22, 2010

Wharton pedals better health as a life cycle

Wharton pedals better health as a life cycle

Bike-friendly plan praised for greater access and appeal

By Tom Bailey, Tom Bailey Jr.
Wednesday, September 22, 2010

Mayor A C Wharton this week gave some political advice to dozens of cyclists who overfilled Otherland's coffee shop to thank him for his recent actions and pledges to make Memphis more bike friendly. 

A member of the Memphis Hightailers bicycle club asked what cyclists can do to help Wharton make the streets more accessible for bikers. Wharton urged them to couch their advocacy in terms of wanting better health for themselves and the city instead of simply demanding more bike lanes.

Livable Memphis hosted the meeting to thank the mayor, who has just hired the city's first bicycle/pedestrian coordinator and pledged to add 55 miles of bike lanes over the next two years.

But Wharton said his ears were still ringing from criticism he received earlier Monday from city labor leaders for his hiring of a "high-priced" bike coordinator at a time when Wharton has ordered budget reductions.

Other constituents, he said, criticize him for caring "more for folks riding bikes than people getting a job."

Bicycle retailer Joe Royer of Outdoor Inc. told Wharton that bike-friendly streets are a critical piece for the city's growth "so we can pay union employees more. This is good for business."

Wharton agreed, saying safe, appealing streets for bikes and walkers make Memphis more appealing for the lifestyle choices they offer.

Besides, the city needs the exercise, he said. The economic and human costs of the city's obesity rate should pull at "your purse strings if it doesn't pull your heartstrings."

The city will focus on creating logical bicycle and pedestrian connections instead of just "chalking up" miles of striped bicycle lanes that may or may not be meaningful, Wharton said.

For example, cyclists should have good routes from Cooper-Young, through Overton Square, to Overton Park, he said.

The route from the University of Memphis to Tiger Lane west of Liberty Bowl Memorial Stadium should offer a bike connection, Wharton said.

But don't expect him to create a bike lane down congested Union Avenue. "We're going to use common sense," he said.

Livable Memphis, the coalition for sustainable neighborhoods, gave Wharton some requests as well as support.

Program manager Sarah Newstok told Wharton the coalition would like to see police training on the new bike laws passed this year.

It also wants the city of Memphis to adopt a plan for providing better access for cyclists and pedestrians.

And the coalition wants more enforcement directed for the safety of pedestrians.

-- Tom Bailey Jr.: 529-2388

Monday, September 13, 2010

Victory Bicycle Studio Built on Founder's Passion for Bicycling

Victory built on founder's passion for bicycling

By Anthony Siracusa
Monday, September 13, 2010 

For Clark Butcher, a love of cycling started with hamburgers and hot dogs.

"I was a Boy Scout as a kid, and one weekend, I volunteered to serve food at a mountain bike race at Arkabutla Lake," he said.

After the inspiring event, Butcher began saving money for his first mountain bike.
Butcher, who completed his first triathlon at age 7, has been racing bicycles for 12 years. He is the city's only Category 1 racer, a class reserved for semi-pro riders, and he has coached cyclists of all skill levels across Memphis. He serves as a consultant for bicycle team training camps and organizes a handful of local races annually.

When Butcher's part-time interest in bicycle coaching began to blossom into a full-time commitment, he called his friend Robert Taylor -- a real estate agent with Raspberry CRE -- to ask about acquiring office space. Taylor, who had spent his 20s and 30s as the general manager and head buyer for a local outdoor retailer, was also looking to move his continued client base back into a brick-and-mortar 
location.

"We started brainstorming and decided that, since I needed a space and Robert's maintenance and fittings needed to move from his house, it just made sense to get a little storefront."

The duo tapped professional bicycle mechanic Michael Crum, acquired a 500-square-foot storefront on Young Avenue near East Parkway, and decided to open a small shop in the heart of Midtown. They decided to call it Victory Bicycle Studio.

"Victory Bicycle Studio is a specialty retail store with a focus on cycling enthusiasts, weekend warriors and racers," says Butcher. "Our goal is to provide exceptional service, support and expedited maintenance time. Between Robert, Michael and myself, there is 30 years of experience in the bicycle industry. Our goal is to over-service people."

Beginning a bike-based business in the midst of difficult financial times may appear risky. According to the National Bicycle Dealers Association, total bike sales declined from 18.5 million in 2008 to 14.9 million in 2009. But specialty bike stores catering to a particular niche -- such as elite racers or daily commuters -- experienced a slight growth in market share during 2009. This is largely because specialty bike dealers provide a high volume of parts and accessories, a market niche not filled by big box retailers.

Still, the lifeblood of a locally owned bike shop is its service and maintenance commitment. This, Butcher says, is Victory Cycle Studio's No. 1 priority.

"We're doing so many fitness assessments and seeing folks not riding the right bikes. At Victory, we don't want to sell you a bike that we have on the floor. We want to see you on the absolute right bike. We want to be a sort of liaison for finding the best possible bicycle. If someone says, 'Hey, so and so online has the best bike for the best deal,' we'll sit down with them, take measurements and make sure that they have the best stem, the best handlebar and the best bike fit."

Butcher believes bicycling is growing in Memphis. "The opening of the Shelby Farms Park Greenline, the creation of designated bike lanes, the growing number of charity rides and races in town, the weekly group rides with as many as 80 people showing up ... there is just so much going that can cater to any level of cyclist in Memphis. I was the only kid racing in high school, but now there are all sorts of individuals riding bicycles in the same group. There is a student with two part-time jobs riding next to an orthopedic surgeon."

Butcher is particularly excited about the opening of the Shelby Farms Park Greenline on Oct. 9. "The greenline is what is attracting people who haven't ridden bikes before. They're dusting off their bikes and checking this out. The growing number of group rides keep people engaged. It's fun, it's a low-impact sport, it's social. It's cool."

Victory Bicycle Studio, 2294 Young Ave., 729-2229, victorybicyclestudio.com.
Anthony Siracusa, a native Memphian and graduate of Rhodes College, has just completed a 12-month study of bicycle policy, advocacy and infrastructure across four continents. You can read about his travels at anthonysiracusa.blogspot.com and communitypoweredcycling.com.